King of the Roll Brand Identity

Rebranding The King of the Roll sushi restaurant in Marin County. I created a variety of illustrated icons and modified topography to showcase a playful look, as well as allowing maximum fluidity in branding collateral. The majority of this was produced in Illustrator off of pencil sketches with a fair amount of ocean reference! KR-outdoor-sign logo treatment placemat1 placemat2

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